08-31-2012, 08:35 AM
About 3 a.m. the bleary eyed Pac-10 rep would look at his near-comatose Direct TV counterpart and say: "OK... 60 cents per subscriber with a sliding scale increase based on actual subscriptions to be capped at X amount in the second year.... Now, let's go to Denny's and get the Magnificent Seven Omelet and Pancake Special. " To which the Direct TV guy would say, "OK, but you have to drive."
What I hate is Stanford embracing this need to lie as routine face-saving. They are NOT negotiating day and night or night and day. That kind of negotiation only happens when both parties have both something simultaneously to gain and to lose. So they work hard to make the deal happen. Direct TV has nothing to lose in this because they're already doing OK with things as they are. This deal is not strategic. Direct TV has little to gain because they've run the numbers and know demand isn't that strong in large swaths of the country.
What I hate is Stanford embracing this need to lie as routine face-saving. They are NOT negotiating day and night or night and day. That kind of negotiation only happens when both parties have both something simultaneously to gain and to lose. So they work hard to make the deal happen. Direct TV has nothing to lose in this because they're already doing OK with things as they are. This deal is not strategic. Direct TV has little to gain because they've run the numbers and know demand isn't that strong in large swaths of the country.

