[gailtate]

I saw this one earlier this morning. Had to chuckle, especially at Mathis-Lilley's citation of the big-three, megaTV commercial sponsors: Pickup trucks, beer and insurance. When you think about it: beer + trucks = the need for insurance, right? What the the Brave New World of Big Time College Football will ensure, when all's said and done and played out is that the Disney/Murdoch universe will grow richer and richer and richer, ad infinitum. I take some comfort that my interest in college ball at this point in life amounts to a pimple on the elephant's hindquarters of the collective blue-bloods (see EUTM's Blue Nation). No harm, no foul.

[gailtate]

I saw this one earlier this morning. Had to chuckle, especially at Mathis-Lilley's citation of the big-three, megaTV commercial sponsors: Pickup trucks, beer and insurance. When you think about it: beer + trucks = the need for insurance, right? What the the Brave New World of Big Time College Football will ensure, when all's said and done and played out is that the Disney/Murdoch universe will grow richer and richer and richer, ad infinitum. I take some comfort that my interest in college ball at this point in life amounts to a pimple on the elephant's hindquarters of the collective blue-bloods (see EUTM's Blue Nation). No harm, no foul.