Media rights environment has deteriated so rapidly in the last year that I can't imagine the Big 12 wants to reopen its deal to expand schools unless it's extra confident they'll more than offset, and I'm not entirely sure the Phoenix and Denver markets do that, especially since neither school is actually based in that market. I'm almost certain ESPN would salivate at the opportunity to reopen its Big 12 deal with a year's hindsight and changes to the media landscape.
Yormark is the right man for the job and savvy to always be on offense, but he may be a year too late to move mountains, but it will all depend on what the Pac-12 secures from Amazon/Apple/other streamers and/or NBC + ESPN. The irony is the lower that rights deal comes in, the more locked in everyone but the Big Ten and SEC are.
Yormark is the right man for the job and savvy to always be on offense, but he may be a year too late to move mountains, but it will all depend on what the Pac-12 secures from Amazon/Apple/other streamers and/or NBC + ESPN. The irony is the lower that rights deal comes in, the more locked in everyone but the Big Ten and SEC are.