04-09-2024, 08:19 PM
(04-09-2024, 07:35 PM)BostonCard Wrote: Women's basketball NCAA title game: 18.9 million viewers
Men's NCAA title game: 14.8 million viewers
Women's basketball tournament TV rights: $6.5 million
Men's basketball tournament TV rights: $873 million
https://www.wsj.com/business/media/the-w..._permalink
BC
I wonder what the ads costs were for the women's vs the men's game and how the viewer demographics stack up for advertisers, would seem like the ads bought for the women's game would might have been a "deal" for advertisers...
Eric
"the older we get the better we were"