06-04-2013, 02:52 PM
There's a time-honored formula for good attendance in college football: a consistent track record of success, plus an expectation of continued success in the future. Stanford has that now.
We didn't have that after the 2009 season, with just one winning season after 7 straight losing seasons. We didn't have that after the 2010 season, with just 2 winning seasons and brobdingnagian question marks for the future after losing Harbaugh. The 2011 season gave us 3 straight winning seasons, but everyone expected a drop-off after losing Luck. This year, we finally have a solid track record of consistent success with 4 straight winning seasons, and we have high expectations for the coming year.
With the limit on stadium capacity, people may figure they're better off getting a season ticket instead of waiting to get single-game tickets. The idea that scarcity will spur season ticket sales was part of the rationale in designing the new stadium. It may be working.
We didn't have that after the 2009 season, with just one winning season after 7 straight losing seasons. We didn't have that after the 2010 season, with just 2 winning seasons and brobdingnagian question marks for the future after losing Harbaugh. The 2011 season gave us 3 straight winning seasons, but everyone expected a drop-off after losing Luck. This year, we finally have a solid track record of consistent success with 4 straight winning seasons, and we have high expectations for the coming year.
With the limit on stadium capacity, people may figure they're better off getting a season ticket instead of waiting to get single-game tickets. The idea that scarcity will spur season ticket sales was part of the rationale in designing the new stadium. It may be working.