NIL at Stanford - Printable Version
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NIL at Stanford - SkiBum80 - 04-02-2024
I thought there was a thread already focused on NIL at Stanford, but I couldn't find it.
(If there is one already, CompSci please feel free to move this to that thread)
Anyway, I don't know how many have received today an email from Bernie Muir about it?
I assume I got from being on email list as Stanford athletics supporter.
Subject: Stanford Athletics Updates on NIL
Very informative.
Not sure about need or appropriateness to copy / paste it here?
I can if helpful.
RE: NIL at Stanford - BobK - 04-02-2024
Got it and intersting. I’m sure most here hace it or will soon
RE: NIL at Stanford - CompSci87 - 04-02-2024
I got it, didn't read it yet. I wouldn't think there is a problem copy pasting it for those who didn't get the email.
RE: NIL at Stanford - SkiBum80 - 04-02-2024
Email received this morning from Stanford Athletics dept:
Dear Cardinal Faithful:
Greetings from The Farm. Last week was another eventful one for Stanford Athletics with our announcement of Kyle Smith as our new men’s basketball head coach.
We hope you have had a chance to follow the success of all of our teams and student-athletes as we head into what should be another very successful spring season.
As a loyal Cardinal Athletics supporter, you have likely seen that college athletics and the NCAA continue to undergo major evolutions,
including the allowance and development of Name, Image and Likeness (NIL) opportunities for student-athletes.
As of July 1, 2021, NCAA rules allow student-athletes to receive compensation for use of their NIL without compromising their NCAA eligibility.
This is obviously a major change in the landscape of collegiate athletics and informs our ability to compete at a high level here at Stanford.
As such, we remain committed to supporting our student-athletes through this new landscape.
Considering the significance of these changes, Stanford has taken great time and care to evaluate the best course of action in this new space,
and today I am happy to provide you with key updates on our NIL approach.
I wish to make you aware of Lifetime Cardinal, an NIL collective in support of Stanford Athletics.
Lifetime Cardinal is an independently owned and operated organization founded by long-time alumni and supporters of Stanford University and Stanford Athletics.
They provide opportunities to many of our student-athletes by way of NIL activities and are in the process of building out their additional offerings, including career development and networking programming.
We expect that their decisions will rest on the values and priorities that guide Stanford Athletics, and I encourage you to learn about their organization and consider engaging.
Further information can be found at https://lifetimecardinal.com.
Additionally, we are excited to report that we have also reinforced our departmental NIL support infrastructure by hiring Altius Sports Partners,
an industry-leading strategic consultancy who offers NIL advice and resources to college athletics departments throughout the country.
This partnership will include the establishment of an in-house NIL General Manager position and reinforces Stanford’s ability to support the entirety of our sports offerings in the NIL space,
ensuring that our student-athletes have access to specialized expertise to help maximize their opportunities in the dynamic landscape of college athletics.
As you all appreciate, the guiding principle of Stanford Athletics is attracting and achieving the best combination of athletics and academic excellence,
a proud legacy to which we are committed and one that differentiates us from our peers.
As we work to navigate this new environment, it is important Stanford Athletics remain committed to achieving the highest levels of broad-based, educationally focused excellence.
We feel extremely fortunate to have generous and committed supporters to help us in that pursuit.
Finally, in an effort to keep the community apprised of the changing landscape, Stanford Athletics will be introducing quarterly newsletters to update all of you with relevant information.
I look forward to keeping you current as our department continues to evolve in these new spaces, and I thank you for your steadfast support, trust, and commitment to enriching the experience for Stanford student-athletes.
Go Card,
Bernard Muir
Jaquish & Kenninger Director of Athletics
Stanford University
RE: NIL at Stanford - CardinalSagehen - 04-02-2024
Hey Bernie, 2021 is on the phone. It wants its update email to the Cardinal Faithful back.