[OutsiderFan]

I like the idea but no way are you going to get 600,000 people to shell out $100/year.  That price is way too high.  $30-40 would seem an attractive price to a larger market.

I couldn't disagree more.  Your $30-$40 price is one football ticket, and people spend way more than that on team gear, etc.  This subscription would give you dozens of your team's games as well as others.  The real question is how many true Pac-12 fans are there. 

People who don't want to pay $4/year for the Pac-12 Network aren't paying $30-$40 for it, and people who want it would gladly pay $100/yr for it.  I can't imagine there being any real Pac-12 fan who would say, "sure I'l pay 40 bucks a year for all games on any device, but at 100 I'm not getting it."

[OutsiderFan]

I like the idea but no way are you going to get 600,000 people to shell out $100/year.  That price is way too high.  $30-40 would seem an attractive price to a larger market.

I couldn't disagree more.  Your $30-$40 price is one football ticket, and people spend way more than that on team gear, etc.  This subscription would give you dozens of your team's games as well as others.  The real question is how many true Pac-12 fans are there. 

People who don't want to pay $4/year for the Pac-12 Network aren't paying $30-$40 for it, and people who want it would gladly pay $100/yr for it.  I can't imagine there being any real Pac-12 fan who would say, "sure I'l pay 40 bucks a year for all games on any device, but at 100 I'm not getting it."