[2006alum]

[quote author=81alum link=topic=16698.msg190255#msg190255 date=1489981336]
So we play at 3:30 in the afternoon tomorrow.  What awful scheduling.  I won't be able to watch the game live.  I guess someone has to play during working hours.

Still, it's odd timing -- the game starts at 5:30 Kansas time, so they'd have to take off early, too.
[/quote]
My suspicion is that it's so that the second of the two games doesn't end way past the East Coast viewing window, since that market is about 60% of the TV audience. As it stands now, the games starting at 6:30 p.m. EDT won't permit a second game to begin before about 9:30 EDT and won't finish until close to midnight. I'm almost certain this is why the first set of games are starting at too-early hours even in their home markets.

[2006alum]

[quote author=81alum link=topic=16698.msg190255#msg190255 date=1489981336]
So we play at 3:30 in the afternoon tomorrow.  What awful scheduling.  I won't be able to watch the game live.  I guess someone has to play during working hours.

Still, it's odd timing -- the game starts at 5:30 Kansas time, so they'd have to take off early, too.
[/quote]
My suspicion is that it's so that the second of the two games doesn't end way past the East Coast viewing window, since that market is about 60% of the TV audience. As it stands now, the games starting at 6:30 p.m. EDT won't permit a second game to begin before about 9:30 EDT and won't finish until close to midnight. I'm almost certain this is why the first set of games are starting at too-early hours even in their home markets.