[CTcard]

Anyway, I do think teejers has hit on a reasonable issue: why is it that attendance is still lagging?

I guess that raises the questions (but no begging) of, lagging versus what?, and by what measure?

Official attendance isn't lagging, at least much. After three games it's 47,008 per game, and likely to tick upwards with home games left versus UW, cal, and und; all historically good draws. That will end up at least close to as good as it has ever be (or can be) in the new stadium.

Of course the complaint has been actual people in the stadium. The problem with that is it's pretty hard to know what it is now, and essentially impossible to compare to what it was in the past or what it is at any other place.
I guess even if the no show problem is no worse than ever before, it is still a problem of sorts. And marketing folks ought to be trying to address it.

Some things seem pretty clear.
There was a long, fairly large general down trend from about late 1970s through a low point in the Buddy/Wlat years.
Things got better after Wlat.
Stanford fans are on average quieter than most FBS crowds.
Our attendance is below average versus all Power 5 conference teams.
Our attendance is above average (well above median at least) for private schools. In fact, we're typically #4 behind und, $C, and BYU. Sometimes we swap places with Miami.
The more people in the stadium, generally the better the experience.

[CTcard]

Anyway, I do think teejers has hit on a reasonable issue: why is it that attendance is still lagging?

I guess that raises the questions (but no begging) of, lagging versus what?, and by what measure?

Official attendance isn't lagging, at least much. After three games it's 47,008 per game, and likely to tick upwards with home games left versus UW, cal, and und; all historically good draws. That will end up at least close to as good as it has ever be (or can be) in the new stadium.

Of course the complaint has been actual people in the stadium. The problem with that is it's pretty hard to know what it is now, and essentially impossible to compare to what it was in the past or what it is at any other place.
I guess even if the no show problem is no worse than ever before, it is still a problem of sorts. And marketing folks ought to be trying to address it.

Some things seem pretty clear.
There was a long, fairly large general down trend from about late 1970s through a low point in the Buddy/Wlat years.
Things got better after Wlat.
Stanford fans are on average quieter than most FBS crowds.
Our attendance is below average versus all Power 5 conference teams.
Our attendance is above average (well above median at least) for private schools. In fact, we're typically #4 behind und, $C, and BYU. Sometimes we swap places with Miami.
The more people in the stadium, generally the better the experience.