Part of the problem may be that the virus was, in some ways, “oversold” at the outset. For example, Gov. Newsom stated on Mar 19 that California could have 25 Million cases in two months. I remember the Santa Clara county health director saying she thought everybody in the county could get the virus.
There have been so many studies. So many predictions. So much speculation, that some people, I think just tune it out and ignore it all.
Face masks should be an easy sell. And perhaps they might have been had they been pushed from day one. But when the messaging is mixed - not only from the Feds, but from the WHO, to states to counties to cities to “experts” it gets diluted. And ignored.
Someone here suggested the Feds supply masks. Why? Do you truly think people not wearing masks are people who can’t afford to wear masks? There’s no proof of that. They just don’t wanna wear them for one reason or another. So the feds go out purchase and delivers 300 million masks. And the same people who aren’t wearing masks still won’t wear masks. That in my opinion is a big waste of money.
But I like the idea of advertisements for masks. Bunch of people droning on about the importance of wearing masks is not gonna do much of anything. So use some creativity. Famous scenes with the punchline being the mask. Do you want an example easy - Meg Ryan in a restaurant doing her famous When Harry Met Sally Scene. Wearing a mask. The woman looks over and says I’m wearing what she’s wearing - give me a mask. A bunch of scenes from Ferris Bueller‘s Day off – except throw a mask on him in every scene. You get the point.
Throw in some sex appeal. Have a bunch of really good looking models walking down the runway all wearing masks. Make it cool. Make it fun. I think many are sick and tired on being lectured. Try a different approach
There have been so many studies. So many predictions. So much speculation, that some people, I think just tune it out and ignore it all.
Face masks should be an easy sell. And perhaps they might have been had they been pushed from day one. But when the messaging is mixed - not only from the Feds, but from the WHO, to states to counties to cities to “experts” it gets diluted. And ignored.
Someone here suggested the Feds supply masks. Why? Do you truly think people not wearing masks are people who can’t afford to wear masks? There’s no proof of that. They just don’t wanna wear them for one reason or another. So the feds go out purchase and delivers 300 million masks. And the same people who aren’t wearing masks still won’t wear masks. That in my opinion is a big waste of money.
But I like the idea of advertisements for masks. Bunch of people droning on about the importance of wearing masks is not gonna do much of anything. So use some creativity. Famous scenes with the punchline being the mask. Do you want an example easy - Meg Ryan in a restaurant doing her famous When Harry Met Sally Scene. Wearing a mask. The woman looks over and says I’m wearing what she’s wearing - give me a mask. A bunch of scenes from Ferris Bueller‘s Day off – except throw a mask on him in every scene. You get the point.
Throw in some sex appeal. Have a bunch of really good looking models walking down the runway all wearing masks. Make it cool. Make it fun. I think many are sick and tired on being lectured. Try a different approach