[Spiny_Norman]

According to data compiled by Sports Media Watch, golf's U.S. Open was

  down 42 percent. The Kentucky Derby: 43 percent. The Stanley Cup

  finals: 61 percent. The vaunted NFL is down 13 percent early in its

  season. MLB's division series were down 40 percent. A World Series

  between, potentially, Atlanta and Tampa Bay isn't likely to change the

  tide.

https://www.washingtonpost.com/sports/20...-politics/



(may be behind a paywall)



BC

I think this article has the source data. https://www.sportsmediawatch.com/2020/10...iewership/

Even with the drop in viewership, I think I saw a report that all 15 of the most watched shows so far during the fall season are NFL games. Sports continues to deliver a bigger audience than other shows to advertisers. The doom and gloomers expecting the rights fees for sports broadcasts to collapse will be disappointed.

[Spiny_Norman]

According to data compiled by Sports Media Watch, golf's U.S. Open was

  down 42 percent. The Kentucky Derby: 43 percent. The Stanley Cup

  finals: 61 percent. The vaunted NFL is down 13 percent early in its

  season. MLB's division series were down 40 percent. A World Series

  between, potentially, Atlanta and Tampa Bay isn't likely to change the

  tide.

https://www.washingtonpost.com/sports/20...-politics/



(may be behind a paywall)



BC

I think this article has the source data. https://www.sportsmediawatch.com/2020/10...iewership/

Even with the drop in viewership, I think I saw a report that all 15 of the most watched shows so far during the fall season are NFL games. Sports continues to deliver a bigger audience than other shows to advertisers. The doom and gloomers expecting the rights fees for sports broadcasts to collapse will be disappointed.