07-21-2021, 10:12 PM
If the goal is maximizing TV revenue (and the Big 12 becomes the Little 8), the Pac should poach Baylor and TCU.
Baylor football somehow has become a brand. Combine them with TCU and you get the Dallas and Austin markets.
Texas Tech had a generational talent in Mahomes but their football program has only gotten worse since he left. Does not bode well for them.
Oklahoma State has a hard ceiling on its potential popularity, given that it will never truly rival OU.
There are options that would be more attractive to Pac fans, like BYU and Nebraska, but I don't think those schools would bring enough TV market value to justify what they would ask for in return. Not worth the headache.
Baylor football somehow has become a brand. Combine them with TCU and you get the Dallas and Austin markets.
Texas Tech had a generational talent in Mahomes but their football program has only gotten worse since he left. Does not bode well for them.
Oklahoma State has a hard ceiling on its potential popularity, given that it will never truly rival OU.
There are options that would be more attractive to Pac fans, like BYU and Nebraska, but I don't think those schools would bring enough TV market value to justify what they would ask for in return. Not worth the headache.