(09-21-2012, 09:21 AM)garvin link Wrote:But DirecTV is a national service. It would really have to reformat its business in a very fundamental way to geographically regionalizing its programming. So it has to deal with tiers based on pricing rather than geography.
Admittedly I don't know much about TV programming (especially in the US), but it seems like some amount of "regionalization" has to be part of DirecTV's business model, no? How else would they show the correct local affiliate for broadcast channels (such as ABC, NBC, Fox)? And how do they take care of different time zones? Moreover, it seems like DirecTV can easily agree to different pricing based on region. From Wilner's article:
"My guess is that Pac12Net sub fees are slightly lower than those of the Big Ten Network, which receives roughly 90 cents per subscriber per month in-market and about 10 cents out-market."