[82lsju]

from the end of the article

However, the Pac-12’s lagging revenue has created a desperate need for cash — hence the interest in hiring a commissioner who can generate revenue effectively and maximize the Pac-12’s value in the upcoming media rights negotiations.

“That’s fine,” a source said, “but what’s an expert in TV going to be doing for the eight years after the deal is in place?”

[82lsju]

from the end of the article

However, the Pac-12’s lagging revenue has created a desperate need for cash — hence the interest in hiring a commissioner who can generate revenue effectively and maximize the Pac-12’s value in the upcoming media rights negotiations.

“That’s fine,” a source said, “but what’s an expert in TV going to be doing for the eight years after the deal is in place?”