(12-30-2021, 06:29 AM)OutsiderFan Wrote: College football can't have it both ways. It can't have a playoff that takes all the oxygen out of the room, and then play a string of meaningless exhibition games becoming seemingly less relevant each year, and expect the market to be anything but indifferent to them. College football leaders should expand the playoff and do away with the exhibition bowl games to keep interest in the sport in December or get rid of the playoffs and go back to the old system of bowl games being another game on the schedule and arguing about who the best teams are.
Except that your narrative (and your individual experience) doesn't square with reality. The market is far from indifferent.
Independence Bowl (UAB/BYU): 3.22 million viewers, most since 2015.
Gasparilla Bowl (Florida/UCF): 3.2 million viewers, despite going up against an NFL game.
Celebration Bowl (NCA&T/Alcorn): 1.8 million viewers, up 43% from 2019 (wasn't held in 2020).
Armed Forces Bowl (Army/Missouri): 2.6 million viewers, up 48% from 2019 (up 14% from 2020). For context, the Warriors/Knicks national prime time game in which Stephen Curry broke the all-time 3-point record drew 2.25 million viewers.
Ratings are only available for the first 12 bowl games thus far, which are the least attractive ones. 9 of the 12 games have ratings increases vs the previous edition, with several posting the highest viewership in years, despite the overall trend of sports ratings going down due to cord cutting and market saturation, and despite players opting out and coaches leaving.
The LA Bowl (brand new and featuring a decidedly non-marquee matchup between Oregon State and Utah State) drew a healthy 2.9 million viewers.
People are watching these games and they are making plenty of money for ESPN/ABC. Nobody wants to go to the old system, this one is doing fine.
[Just to clarify: I don't mean that literally nobody is lobbying for the old system since that seems to be your preference - based on a data point of one that there is diminished interest in the preliminary bowls. But the people that run the sport are delighted with a system whereby almost 3 million people tune in to watch Oregon State play Utah State.]