02-08-2023, 08:03 AM
Dennis Dodd reports that the Pac-12 is considering adding San Diego St. and SMU.
https://www.cbssports.com/college-footba...ghts-deal/
https://www.cbssports.com/college-footba...ghts-deal/
(02-08-2023, 08:03 AM)terry Wrote: Dennis Dodd reports that the Pac-12 is considering adding San Diego St. and SMU.Interesting, but I think of greater interest than which schools are added is the article's rather depressing and critical look at how the next media rights deal is already screwed up, late, below target, etc.
https://www.cbssports.com/college-footba...ghts-deal/
Quote:The Pac-12's next media rights deal will be heavily reliant on a digital streaming partner. Significantly more than half of each season's Pac-12 football games will be primarily available via streaming as part of the conference's next rights deal, sources tell CBS Sports.
Such a ratio is unprecedented for a Power Five conference and for whichever streaming giant becomes the first to more fully embrace college sports. The move would likely upset Pac-12 coaches, athletic directors and administrators who rely on widespread visibility for their games via linear (cable) and network platforms for everything from athletic recruitment to university enrollment.
The Pac-12 has long suffered from substandard distribution resulting after deciding to go with the standalone, wholly owned Pac-12 Networks. A heavy streaming deal would further limit the conference's visibility.
(02-08-2023, 08:03 AM)terry Wrote: Dennis Dodd reports that the Pac-12 is considering adding San Diego St. and SMU.Interesting, but I think of greater interest than which schools are added is the article's rather depressing and critical look at how the next media rights deal is already screwed up, late, below target, etc.
https://www.cbssports.com/college-footba...ghts-deal/
Quote:The Pac-12's next media rights deal will be heavily reliant on a digital streaming partner. Significantly more than half of each season's Pac-12 football games will be primarily available via streaming as part of the conference's next rights deal, sources tell CBS Sports.
Such a ratio is unprecedented for a Power Five conference and for whichever streaming giant becomes the first to more fully embrace college sports. The move would likely upset Pac-12 coaches, athletic directors and administrators who rely on widespread visibility for their games via linear (cable) and network platforms for everything from athletic recruitment to university enrollment.
The Pac-12 has long suffered from substandard distribution resulting after deciding to go with the standalone, wholly owned Pac-12 Networks. A heavy streaming deal would further limit the conference's visibility.
(02-08-2023, 08:03 AM)terry Wrote: Dennis Dodd reports that the Pac-12 is considering adding San Diego St. and SMU.
https://www.cbssports.com/college-footba...ghts-deal/
(02-08-2023, 08:03 AM)terry Wrote: Dennis Dodd reports that the Pac-12 is considering adding San Diego St. and SMU.
https://www.cbssports.com/college-footba...ghts-deal/
(02-08-2023, 08:03 AM)terry Wrote: Dennis Dodd reports that the Pac-12 is considering adding San Diego St. and SMU.
https://www.cbssports.com/college-footba...ghts-deal/
(02-08-2023, 08:03 AM)terry Wrote: Dennis Dodd reports that the Pac-12 is considering adding San Diego St. and SMU.
https://www.cbssports.com/college-footba...ghts-deal/
(02-08-2023, 08:56 AM)BostonCard Wrote: Yeah, the math is as follows:Population density by time zone highlights one portion of the problem.
Eastern Standard Time Zone: 150.2 million (47.1%)
Central Standard Time Zone: 92.3 million (29.0%)
Mountain Standard Time Zone: 21.3 million (6.7%)
Pacific Standard Time Zone: 53.0 million (16.6%)
The rest live in Alaska/Hawaii. The numbers are starker than I expected, with three times as many people on the East Coast than the West Coast.
BC
(02-08-2023, 08:56 AM)BostonCard Wrote: Yeah, the math is as follows:Population density by time zone highlights one portion of the problem.
Eastern Standard Time Zone: 150.2 million (47.1%)
Central Standard Time Zone: 92.3 million (29.0%)
Mountain Standard Time Zone: 21.3 million (6.7%)
Pacific Standard Time Zone: 53.0 million (16.6%)
The rest live in Alaska/Hawaii. The numbers are starker than I expected, with three times as many people on the East Coast than the West Coast.
BC
(02-08-2023, 08:53 AM)msqueri Wrote: The Pac-12 channel is garbage because it's not on real tv. It reaches like 15 million people. Pathetic. That is annoying for most programs in the Pac-12 that want more eyeballs and revenue but it should be intolerable to Stanford, which needs to recruit nationally. We need to think outside of an insular Bay Area bubble and think about what normal people see on tv. For all intents and purposes, nobody is watching the Pac-12 Network. Nobody. They don't get it in their cable subscriptions.
Some of the criticisms of the Pac-12 for its media rights journey resonate with me because of all the stories of clueless and craven Pac-12 executives, but a lot of them strike me as wishing the sky weren't blue. The Pac-12 doesn't have much leverage in the media because our fans aren't diehards, not many people live in the Pacific time zone compared to the rest of the country, time differences make our games much less attractive to the majority of eyeballs, and the demographic/cultural/other factors that make our fans less diehard also make the product on the field in the most lucrative sport less enjoyable. Hard sell.
The solution to me is for programs that can - USC and UCLA already did, I imagine Stanford, Washington, Oregon looking hard - to bail on the sinking ship. I understand the arguments about tradition and distance/travel, but to my simple mind if we want to maintain major sports we simply have to hitch our wagon to something people care about. Not enough people care about the Pac-12, especially with USC's departure.
(02-08-2023, 08:56 AM)BostonCard Wrote: Yeah, the math is as follows:
Eastern Standard Time Zone: 150.2 million (47.1%)
Central Standard Time Zone: 92.3 million (29.0%)
Mountain Standard Time Zone: 21.3 million (6.7%)
Pacific Standard Time Zone: 53.0 million (16.6%)
The rest live in Alaska/Hawaii. The numbers are starker than I expected, with three times as many people on the East Coast than the West Coast.
BC
(02-08-2023, 08:53 AM)msqueri Wrote: The Pac-12 channel is garbage because it's not on real tv. It reaches like 15 million people. Pathetic. That is annoying for most programs in the Pac-12 that want more eyeballs and revenue but it should be intolerable to Stanford, which needs to recruit nationally. We need to think outside of an insular Bay Area bubble and think about what normal people see on tv. For all intents and purposes, nobody is watching the Pac-12 Network. Nobody. They don't get it in their cable subscriptions.
Some of the criticisms of the Pac-12 for its media rights journey resonate with me because of all the stories of clueless and craven Pac-12 executives, but a lot of them strike me as wishing the sky weren't blue. The Pac-12 doesn't have much leverage in the media because our fans aren't diehards, not many people live in the Pacific time zone compared to the rest of the country, time differences make our games much less attractive to the majority of eyeballs, and the demographic/cultural/other factors that make our fans less diehard also make the product on the field in the most lucrative sport less enjoyable. Hard sell.
The solution to me is for programs that can - USC and UCLA already did, I imagine Stanford, Washington, Oregon looking hard - to bail on the sinking ship. I understand the arguments about tradition and distance/travel, but to my simple mind if we want to maintain major sports we simply have to hitch our wagon to something people care about. Not enough people care about the Pac-12, especially with USC's departure.
(02-08-2023, 08:56 AM)BostonCard Wrote: Yeah, the math is as follows:
Eastern Standard Time Zone: 150.2 million (47.1%)
Central Standard Time Zone: 92.3 million (29.0%)
Mountain Standard Time Zone: 21.3 million (6.7%)
Pacific Standard Time Zone: 53.0 million (16.6%)
The rest live in Alaska/Hawaii. The numbers are starker than I expected, with three times as many people on the East Coast than the West Coast.
BC