[OutsiderFan]

USC has really ramped up its recruiting efforts and it's producing results.

https://www.latimes.com/sports/usc/story...iting-buzz

During the shutdown, USC rebuilt its entire operation, more than doubled the size of its full-time recruiting staff (from five to 11) and launched an in-house branding and creative studio to help athletes eventually capitalize on their name, image and likeness.

Every Friday in June, USC has taken visiting recruits to dinner at SoFi Stadium. Then, every Sunday, they’re treated to a final brunch at a house on The Strand in Manhattan Beach.In between, there are photo shoots and campus tours, NIL presentations and even impromptu beach trips, all with the intent of selling recruits not only on USC, but all Los Angeles has to offer.

Totally sounds like amateur sports to me!

[OutsiderFan]

USC has really ramped up its recruiting efforts and it's producing results.

https://www.latimes.com/sports/usc/story...iting-buzz

During the shutdown, USC rebuilt its entire operation, more than doubled the size of its full-time recruiting staff (from five to 11) and launched an in-house branding and creative studio to help athletes eventually capitalize on their name, image and likeness.

Every Friday in June, USC has taken visiting recruits to dinner at SoFi Stadium. Then, every Sunday, they’re treated to a final brunch at a house on The Strand in Manhattan Beach.In between, there are photo shoots and campus tours, NIL presentations and even impromptu beach trips, all with the intent of selling recruits not only on USC, but all Los Angeles has to offer.

Totally sounds like amateur sports to me!