04-14-2014, 01:07 AM
Reminds me more of a Cisco powerpoint slide telling engineers the importance of user interface when selling to people who can't differentiate between a router and a server.
There are many "Marketing 101" 1st principles, i.e. rocket science such as "Who is the customer?" "What are you trying to sell?" From what I can see (and it's not much since I am not an ant), they want people driving along El Camino to call the 800 line or visit the website and purchase expensive and poorly sighted seats to Stanford football games. As for the graphics it's a bunch of evil looking guys who seem to be repeating the infamous Mercury Puma ad of the 1970's (which effectively said, if you don't buy a car we are going to send a carnivore to your house who will eat you and your children).
Minor niggles, but there seem to be two #8's, and the guy standing next to #91 doesn't seem to have a number.
My guess is that they didn't pass this by some of the GBS guys, just down the street from the Football campus, who may not know football, but at least have some common sense.....
There are many "Marketing 101" 1st principles, i.e. rocket science such as "Who is the customer?" "What are you trying to sell?" From what I can see (and it's not much since I am not an ant), they want people driving along El Camino to call the 800 line or visit the website and purchase expensive and poorly sighted seats to Stanford football games. As for the graphics it's a bunch of evil looking guys who seem to be repeating the infamous Mercury Puma ad of the 1970's (which effectively said, if you don't buy a car we are going to send a carnivore to your house who will eat you and your children).
Minor niggles, but there seem to be two #8's, and the guy standing next to #91 doesn't seem to have a number.
My guess is that they didn't pass this by some of the GBS guys, just down the street from the Football campus, who may not know football, but at least have some common sense.....
All models are wrong; some models are useful......
George Box
